The Barking Lot:
An Animal Health Blog

Dig through our blogs for industry news and insights.

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The Story Behind Combat Comb and How It’s Battling Ticks and Fleas

This invention has revolutionized the application of flea and tick medication.
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5 Paw Protectors for Your Dog During Icy Weather

Just because our pets can’t ski doesn’t mean they can’t après-ski. Here are five winter fashion must-haves to protect your pets’ paws.
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3 Holiday Cat-Treat Recipes

If your cats are getting their paws on your party platters, why not prepare them their own?
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5 Brand Monitoring Tools Animal Health Manufacturers Should Start Using

Do you know what people are saying about your brand? Because you definitely should.
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4 Keys to Finding Your Brand’s Voice

You have seven seconds to make your first impression. No pressure.
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What Corporate Social Responsibility Means for Animal Health Manufacturers

You help animals. But do your customers see your brand as socially responsible?
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Animal Health’s Best Ads of 2019

Warning: These five examples might make you feel feelings — and inspire you to do something new in 2020.
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Quiz: Which Dog Breed Are You?

If you dream of living your best life as a dog, here are some clues as to how to do it.
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3 Cutting-Edge Technologies Your Veterinary Practice Needs

Three recent innovations to help your veterinary practice stand out.
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4 Ways a Master Distributor Makes Your Job Easier

Shorter lead times and custom-sized orders are just the beginning.
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How to Plan Your Digital Marketing Budget

You don’t need to find new budget. Just scoop up some budget you already have — and start using it better.
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How to Rank in Animal Health Searches

To grow your brand and expand your reach, you need to start showing up for your customers — when they type in searches online.
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The Benefits of Adopting Pets from a Shelter

Every year, 6.5 million animals enter shelters. Here’s what you need to know about adopting one of them.
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3 Household Objects You Can Turn into Homemade Cat Toys

Your cat will enjoy these simple games as much as you’ll enjoy making them.
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7 Thanksgiving Recipes for Your Pets

We’re all thankful for our pets. Here’s how to include them safely in the Thanksgiving festivities.
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5 Things You Need to Sleep Through Thunderstorms

If you’re feeling sleepless in Seattle, you need a system for getting through midnight thunderstorms — by curing your dog’s thunder phobia.
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Common Household Hazards to Pets

If it isn’t kibble or prescribed by a vet, your pet probably shouldn’t be eating it.
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How to Help Pet Parents Win the Pill Wars

Gone are the days of your patients licking all the peanut butter off the spoon and spitting out the pill. Greenies Pill Pockets make pet pills disappear in the blink of an eye.
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Which of These E-Collars Is Right for Your Pet?

The dreaded cone of shame might not be quite so dreaded, or quite so shameful — or even as cone-y — thanks to the latest offerings from KRUUSE, the original creator of the e-collar.
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Conducting a Brand Audit: A Guide to Managing Your Brand Reputation

Here’s a step-by-step guide to completing a comprehensive brand audit.
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Pet Disaster Preparedness and Emergency Kit

Get the tools and knowledge to care for your pets when they need help most.
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Where to Get Your Animal Health Industry News

Pets are family. That’s why we love to pamper them and spoil them rotten. We…
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Why Should Pet Owners Buy Your Products?

Because you care about their pets as much as they do. (Almost.)
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How to Protect Your Pet from Flea-Borne Diseases (and Maybe Vampires)

Fleas are harmful to your pets. The diseases they carry are even worse. Way worse than vampires.
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Your Weekly Flea-Prevention Checklist

Keep your home flea-free this spring. Revamp your weekly deep-clean routine.
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How to Spot Fleas Hiding in Your Home

Spring is here — and so are fleas. Learn how to spot fleas and protect your pets.
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5 Reasons Your Dog is Vomiting Right Now

Sometimes a bout of puppy sickness can just come on suddenly. What did they do? What did they eat? Was it your socks? Here are a few possible explanations.
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What Pet Symptoms Might Mean a Trip to the Vet

Signs it’s time to take your sick pet to the vet.
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How to Help Stray Animals

Follow this guide to when you should help a stray (and when it might just be the neighbor’s cat).
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What Will Make Vets Choose Your Product?

In order to answer this question, you need to truly understand your audience. Crunch data to gain analytical intelligence. Win hearts by demonstrating how your product helps the animals.
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Do Your Distributors Know Your Product?

Lack of product expertise is one of distributors’ biggest barriers to moving your product. There are a few ways you can solve that.
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Key Social Media Strategies for Animal Health Manufacturers

Build a valuable relationship with distributors, veterinarians, and pet owners by optimizing your approach to social media.
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Everything Animal Health Manufacturers’ Inbound Websites Need

And that you maybe haven’t wanted to learn. (It’s not that bad. We promise.)
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Animal Health Manufacturers Need an Omnichannel Distribution Strategy. Here’s Why.

To be successful in the animal health market, it’s time to start meeting all of your customers where they are — everywhere they are.
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Top 5: Steps to Launching in the Animal Health Market

Homework for today: Learn everything you can about the animal health industry. Then make the perfect product.
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How to Transition Your Products into the Animal Health Market

Manufacturers should ask these four questions before making the move.
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Pet Care Trends and Innovators to Watch

From the newest demands in pet care to the companies who are responding fastest, here’s your guide to not getting left in the dust.
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Rethinking Your Human Health Products for the Animal Health Industry

Could your human health product be used for animals? Find out how.
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5 Ways a Master Distributor Can Streamline Your Supply Chain

Partnering with a master distributor could be the key to streamlining licensures, freight, and quality control.
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Bringing Your Animal Health Products to the U.S. Market

Don’t let FDA importation guidelines overwhelm you. Here’s what you need to know to bring your animal health product into the U.S.
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4 New Distribution Strategies You Should Be Using

Here are four things you can do to move your product and optimize results.
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